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  • Avoid Unethical SEO Techniques -Black Hat SEO
    When you are planning to start an SEO campaign, it is essential to know the techniques used to optimize your website. This is because there are some SEO firms, which practice various illegal and unethical SEO techniques in their campaigns.
  • Growth of Search Engine Marketing In Online Business
    Search engine marketing (SEM) is a set of integrated marketing methods that are used to promote your website or online business on Internet. It enables to reach your target audience and spread your business into global market at a relatively low cost. The method of SEM involves SEO, paid placement and paid inclusion.
  • Improving the Website Credibility for Your Online Marketing
    The major elements of online business are to build trust and credibility of your website. When there is high credibility of your website, your potential customers will feel much secured, to buy your products. It is very important to convince your visitors and convert them into the customers.
  • Search Engine Marketing Spending Grew At 30% In 2007
    Search engine marketing spending is growing at a rapid pace and the industry as a whole. According to Search Engine Marketing Professional Organization (SEMPO), the Search Engine Marketing (SEM) spending grew at 30% in 2007.The increased growth in search marketing is due to marketers shifting the portion of their spending from other traditional sources to search engine marketing.
  • Yahoo and Microsoft Launches New Services to Beef up Web Traffic
    Top search engines Yahoo and Microsoft are revamping their portfolio of services and websites to expand their areas of operation in an effort to increase web traffic to counter Google’s control over Internet.
  • ‘Install and Neglect’ Policy of Indian ISPs Hinders Internet Growth
    Internet connectivity in India has decreased when compared to the number of PCs in 2006-07. According to Internet and Mobile Association of India and IMRB report, the proportion of PC owners with Internet connection has shown a decline from 2005-06. In 2006-07, it is decreased to 68% from 75% in the previous year.

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